by Greg Guenthner
Daily Reckoning
You spend almost all your time thinking of what stocks to buy…
But you only spend a fraction of your time thinking of what stocks to sell. But selling is just as important as buying if you want to be a winning trader. And it’s also a lot trickier.
Why?
Because once you own a stock, you become emotionally committed. You’re no longer a bystander—you’re now an active investor. It’s your newest romance. It gives you butterflies. You want the stock to go up… no matter what. That’s why so many novice traders turn short-term trades into long-term holdings. They get hopeful. They decide to give it one more day to turn around…