Ford Better Figure Out How to Sell Vehicles, and I Mean Globally & Pronto, Before It’s Too Late

by Wolf Richter
Wolf Street

Ever since it got sidetracked by its “Smart Mobility” dream and blew billions on it, sales in its biggest markets have spiraled down. Not just in the US and China. Here are the ugly charts by market.

In a moment, we’ll venture into the bitter reality and ugly charts of how the number of vehicles Ford sells in the US, China, Europe, Canada, Australia, South America, Russia, Turkey, and other markets has been dropping – or plunging – year after year to where its global sales are now down 19% from the peak in 2016, as Ford disclosed when it filed its Annual Report (Form 10-K) with the SEC on Wednesday.

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